News & Aricles. Recent Articles. Featured Aug 26, 2025 Is Your Proposition Client-Centric? Solving Your Clients’ Challenges Aug 26, 2025 Aug 26, 2025 Aug 25, 2025 Podcasts as a promotional tool for your agency Aug 25, 2025 Aug 25, 2025 Jul 31, 2025 Leading Through the Hinge Moment: Communication Strategy for International Market Expansion Jul 31, 2025 Jul 31, 2025 Jul 9, 2025 Generative AI Search (GAS): The new fuel for brand visibility Jul 9, 2025 Jul 9, 2025 In the News. Featured Jun 23, 2025 Press Release: Decoding India, A map to the hidden Diversity in Unity Jun 23, 2025 Jun 23, 2025 May 1, 2025 IPREX Welcomes new European Partners and expands Latin American Presence May 1, 2025 May 1, 2025 Jan 9, 2025 AM O’Sullivan PR: In the news - 40 Under 40: a spotlight on the PR sector's young talent Jan 9, 2025 Jan 9, 2025 Dec 19, 2024 In the News: DeBruijn PR (The Netherlands): Communications professionals worldwide share the same challenges - FONK Dec 19, 2024 Dec 19, 2024 Explore all posts. Article Alexandra Mayhew 8/26/25 Article Alexandra Mayhew 8/26/25 Is Your Proposition Client-Centric? Solving Your Clients’ Challenges Read More Article Alexandra Mayhew 8/25/25 Article Alexandra Mayhew 8/25/25 Podcasts as a promotional tool for your agency Read More Article Alexandra Mayhew 7/31/25 Article Alexandra Mayhew 7/31/25 Leading Through the Hinge Moment: Communication Strategy for International Market Expansion Read More Article Alexandra Mayhew 7/9/25 Article Alexandra Mayhew 7/9/25 Generative AI Search (GAS): The new fuel for brand visibility Read More In Their Own Words Alexandra Mayhew 6/30/25 In Their Own Words Alexandra Mayhew 6/30/25 Why a Global View Matters: Q&A with Heidi Otway Read More In The News Alexandra Mayhew 6/23/25 In The News Alexandra Mayhew 6/23/25 Press Release: Decoding India, A map to the hidden Diversity in Unity Read More Article Alexandra Mayhew 6/23/25 Article Alexandra Mayhew 6/23/25 Cyber Security Risk Management in Communications: Protecting Our Agencies, Clients, and Future Read More Article Alexandra Mayhew 6/2/25 Article Alexandra Mayhew 6/2/25 Purpose Driven Leadership: Beyond the Bottom Line - Why Purpose, Collaboration, and Relationships Matter Now More Than Ever Read More Article Alexandra Mayhew 5/29/25 Article Alexandra Mayhew 5/29/25 Content repurposing strategies: Content Shouldn’t End at Publish Read More In The News Alexandra Mayhew 5/1/25 In The News Alexandra Mayhew 5/1/25 IPREX Welcomes new European Partners and expands Latin American Presence Read More Article Alexandra Mayhew 4/11/25 Article Alexandra Mayhew 4/11/25 The Role of Self-Awareness in Leadership—And Why It Matters Even More When You Work Globally Read More Article 4/1/25 Article 4/1/25 Best Practices for a Modern Communication Strategy Read More Article 3/31/25 Article 3/31/25 Leadership vs Management: Why Great Agencies Need Both—and How to Build Each Skill with Intention Read More Article 4/1/25 Article 4/1/25 Africa's PR Playbook Read More Article 3/26/25 Article 3/26/25 AI Implementation Strategy: A Practical Guide for Harnessing AI Across Communications Read More Article 3/19/25 Article 3/19/25 The Evolving Role of Communications Strategy in an Increasingly Polarized World Read More Article 3/17/25 Article 3/17/25 PR Trends: How Agencies Are Adapting to Market Uncertainty Read More Article 3/10/25 Article 3/10/25 Women in PR & Communications: Progress, Challenges, and the Road Ahead Read More Article 3/10/25 Article 3/10/25 More Than Just Language: The Real Challenges of Global Communication Read More Article 3/3/25 Article 3/3/25 Introducing the IPREX Academy Class of 2025: Shaping the Future of PR Leadership with Public Relations Courses in a Rapidly Changing World Read More Older Posts Other Resources: webinars reports & toolkits newsletter
Article Alexandra Mayhew 8/26/25 Article Alexandra Mayhew 8/26/25 Is Your Proposition Client-Centric? Solving Your Clients’ Challenges Read More
Article Alexandra Mayhew 8/25/25 Article Alexandra Mayhew 8/25/25 Podcasts as a promotional tool for your agency Read More
Article Alexandra Mayhew 7/31/25 Article Alexandra Mayhew 7/31/25 Leading Through the Hinge Moment: Communication Strategy for International Market Expansion Read More
Article Alexandra Mayhew 7/9/25 Article Alexandra Mayhew 7/9/25 Generative AI Search (GAS): The new fuel for brand visibility Read More
In Their Own Words Alexandra Mayhew 6/30/25 In Their Own Words Alexandra Mayhew 6/30/25 Why a Global View Matters: Q&A with Heidi Otway Read More
In The News Alexandra Mayhew 6/23/25 In The News Alexandra Mayhew 6/23/25 Press Release: Decoding India, A map to the hidden Diversity in Unity Read More
Article Alexandra Mayhew 6/23/25 Article Alexandra Mayhew 6/23/25 Cyber Security Risk Management in Communications: Protecting Our Agencies, Clients, and Future Read More
Article Alexandra Mayhew 6/2/25 Article Alexandra Mayhew 6/2/25 Purpose Driven Leadership: Beyond the Bottom Line - Why Purpose, Collaboration, and Relationships Matter Now More Than Ever Read More
Article Alexandra Mayhew 5/29/25 Article Alexandra Mayhew 5/29/25 Content repurposing strategies: Content Shouldn’t End at Publish Read More
In The News Alexandra Mayhew 5/1/25 In The News Alexandra Mayhew 5/1/25 IPREX Welcomes new European Partners and expands Latin American Presence Read More
Article Alexandra Mayhew 4/11/25 Article Alexandra Mayhew 4/11/25 The Role of Self-Awareness in Leadership—And Why It Matters Even More When You Work Globally Read More
Article 3/31/25 Article 3/31/25 Leadership vs Management: Why Great Agencies Need Both—and How to Build Each Skill with Intention Read More
Article 3/26/25 Article 3/26/25 AI Implementation Strategy: A Practical Guide for Harnessing AI Across Communications Read More
Article 3/19/25 Article 3/19/25 The Evolving Role of Communications Strategy in an Increasingly Polarized World Read More
Article 3/10/25 Article 3/10/25 Women in PR & Communications: Progress, Challenges, and the Road Ahead Read More
Article 3/10/25 Article 3/10/25 More Than Just Language: The Real Challenges of Global Communication Read More
Article 3/3/25 Article 3/3/25 Introducing the IPREX Academy Class of 2025: Shaping the Future of PR Leadership with Public Relations Courses in a Rapidly Changing World Read More
