About IPREX

The global platform for over 100 communication agency teams and our clients

IPREX has evolved from a PR network into a global platform where clients and partner agencies find resources from around the world to deliver successful responses to communication challenges.

We offer our partners’ clients seamless world-class advice and implementation – and we provide partners with the infrastructure and support they need to win and manage such assignments.

Clients choose IPREX partners for their influence in their own markets and because our management systems make the diversity, innovation and dynamism of owner-managed agencies work to their advantage.

Partners join IPREX for the assurance of high-calibre work for their clients in remote markets, and to develop their agencies in a collegial environment.

Many of us were previously clients and senior executives in multinational PR firms. We understood how communication agencies should add value, so we could see the need for a better model, and with IPREX we have built it:

Organized around clients,
not shareholders

We build teams and recommendations based on what is right for the client – not to hit a holding company’s financial targets. Teams are client teams, not agency teams, usually with a lead agency coordinating

Driven by owners, who work
together by choice

Partners and clients choose from our global mix of expertise, talent and locations that best serves their needs. Even a client only working in one market may have IPREX people from around the world on their team – delivering special skills

Strong in all our markets

Only high-quality agencies can be IPREX partners. Best in class operations, they are a deep and broad pool of talent – and we have figured out how to give clients serious access to it without having to do the leg work

A not-for-profit business
with ultra-low overheads

No hidden costs when agencies work together ensures competitive pricing. IPREX clients do not pay higher fees for global infrastructure they don’t use – or for remote shareholders’ profits. IPREX is funded by dues, not commissions

Fast and flexible operating model

Our platform supports a tightly-networked group of people and agencies used to working together. With lean administration and short communication lines, we are quick off the mark and can scale our work market by market and from local to global

Best practices on a global scale

Best practices emerge from any sector and any geography. In IPREX, the incentive is to share and develop – to find another client who could benefit from a new idea with a proven ROI, or to help a partner meet a management challenge – and we have the systems to make this happen

IPREX NEWS

August 9, 2018

Spokane, IPREX Global Communication Platform

B2B AGENCY MT-MEDIEN JOINS IPREX GLOBAL COMMUNICATION PLATFORM

MT-Medien Gmbh & Co. KG, a business-to-business focused corporate communications and digital marketing agency located in Hanover, Germany is now a partner in IPREX, a $380 million network of communication agencies with 1,600 staff and 110 offices worldwide.

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August 8, 2018

Dublin, Walsh PR

WalshPR’s The Global Perspective featuring IPREX partner George Platsis, SDI Cyber Risk Practice

Unless you have been living under a rock, you will be aware that earlier this year a growing number of people were not too pleased with Facebook and Alphabet Inc., parent of Google and developers of the mobile operating system, Android. Much of the public frustration began by revelations from an employee of Cambridge Analytica that the company harvested information from 50 million Facebook users. I want to skip over the part about how the data was used, because that’s the fog in this storm and the distraction is entering ‘funny cat video’ territory. Where we should be focusing our thinking is here: that the data was harvested in the first place, in one central repository. That’s the issue.

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August 2, 2018

Manchester, MC2

MC2 named as top 20 global M&A adviser

MC2, one of the UK’s largest independent marketing agencies, has been ranked in the top 20 most active PR advisers on M&A globally in the first half of 2018. Figures from data provider Mergermarket reveal that the Manchester-based consultancy was the only Northern-headquartered business in the top 20 for global M&A over the period, providing strategic communications advice on 19 transactions worth more than $1bn.

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