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JSH&A Forecasts Five Social Media Trends for 2015

By Monica Bhandarkar, JSH&A
2014 was a busy year filled with highs and lows stemming from myriad cultural moments and global issues.

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Why Crashing Marketing and Communication Silos Propels Growth

By Patrick Milan, Creative Destruction Officer, Tunheim @pmilan
Who owns the “voice” of the customer within your organization?
Don’t worry, the answer to this question inside most organization

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How Law Firms Can Find Their Stories

By Mark O’Toole, HB Agency
While the ways in which we communicate keep changing, the reasons why do not.

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Three Ways To Be Disruptive In Today’s Marketplace

By Liz Sheets, senior consultant, @LizTunheim at Tunheim
Five years ago I was in events and experiential marketing for a large retailer.

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How To Keep Your Client

By Ken Makovsky, Makovsky Integrated Communications
In the world of professional services, there are two fundamental actors:  the service firm and the client.

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Social media suits some businesses but not all

By Jim Walsh, Walsh Public Relations
Last month bookmaker Paddy Power was celebrating its success on social media around the World Cup in Brazil.

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Identifying the ROI in Dynamic Times

By Kathy Tunheim, president and chief executive officer of Tunheim
Is there any business sector NOT undergoing a dramatic transformation of what constitutes “value?” How music is bought and sold;

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Shedding Light on Energy Efficiency

By Kelly Russell, Eric Mower + Associates
Humans have come a long way in the last decade, mostly for the better.

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The Recognition That Finally Arrived!

By Ken Makovsky, Makovsky Integrated Communications
Since the day that public relations first emerged as a profession, there have always been journalists — albeit significantly fewer today — who

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The Personal Stake in Sustainability

By Lisa Dolbear, Eric Mower + Associates
Business leaders and consumers alike are regularly faced with a barrage of messages persuading them to operate more sustainably—whether it’s to improve the

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