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May 8, 2017

Congratulations to Ken Luce and his team at LDWWgroup, who won the North American Boutique Agency of the Year title at last week's SABRE Awards in New York, run by the Holmes Report. As the citation said:

Helping Carnival Cruises introduce the first US cruise to Cuba in four decades; coordinating a nationally televised discussion on the issues of sexual assault and campus violence; helping a client manage a crisis situation in Yemen; supporting a national campaign encouraging people to talk openly and honestly about mental health; producing more than 100 pieces of content to promote an athletic scholarship. That would have been a bumper year for many large agencies—for a four-year-old firm with a team of 15, it was remarkable…

Perhaps it’s the ability to deliver creative consumer campaigns and strategic corporate and crisis counsel, as well as content creation capabilities.

Or perhaps it’s because founder Ken Luce has decades of experience in senior roles with Weber Shandwick and Hill+Knowlton, and has assembled a senior team—Chris Cradduck, Mike Flanagan, Ken Maxwell, Jody Venturoni—with impressive credentials.

Picture: Ken Luce