We are a boutique firm founded in 2008, keenly aware that communication is essential in building company value. With a custom-designed service oriented toward excellence, we are committed to supporting our clients’ business plans, building bridges of trust with their publics.
We understand the logic behind media and business, and use that knowledge to help our clients understand their surroundings, connect effectively with their audiences, and convey their messages. We have a staff of experts in strategic communication headed by Comsulting partners, Blanca Bulnes and Macarena Puigrredon, two well-known Chilean journalists, employing a teamwork approach with specialists in various communication fields: television, radio, print, digital media, corporate communication and academia.
Our clients are mainly from finance, banking, retail, mining, the commercial fishing industry, real estate and the waste management and sustainability industry.
In our eight years of existence, we have grown organically, retaining our clients and, as we set out in our strategic business plan, adding new one as we grow. In late 2016 we moved to brand-new offices, to give ourselves more room for expansion.
We recognize that communication has become ever more complex and that it plays a key role in the breath-taking changes in our dynamic and uncertain environment – and that it also occurs simultaneously within mass and segmented markets, both online and offline. As business became more globalized, we understand that being part of a network like IPREX is a great benefit to our clients.
Blanca is the Founding partner and a journalist. A graduate of Universidad Católica, she has worked in the press section of Chilean TV Channel C13, as a correspondent based in the United States and as a member of the renowned team of investigative journalists at the television show Contacto. She received the Excellence in Journalism Award from the García Marquez Foundation. She has been a professor of journalism at Universidad Católica and has worked in strategic communication for ten years.
A Comsulting partner since 2014, Macarena holds a degree in journalism from Universidad de Chile. Previously, she was a TV correspondent based in Rome, from where she traveled the world for nine years covering major global news events and winning a prestigious Best TV Correspondent award. After returning to Chile, she served as host and editor of news and political programs on TV channels C13 and Mega. Currently, in addition to her consulting work, she co-hosts a daily radio program offering news analysis.
Membership bodies (eg industry associations)
BUSINESS & PROFESSIONAL SERVICES
Pre-school & primary
Oil & gas
ENVIRONMENT / SUSTAINABILITY
New product launches
FASHION / BEAUTY
Asset management & insurance
Investment products & services
FOOD & DRINK
Hospitality (eg restaurants)
Pharmaceuticals, specialty pharmaceuticals
Building & construction
Large scale (supermarket, shopping center, mall)
Hospitality (eg hotels)
DIGITAL & SOCIAL MEDIA
Analytics, monitoring, insight
FINANCIAL / INVESTOR RELATIONS
Corporate governance, board issues
Financial calendar, market communications
Investor relations (IR)
IPO, share offers
Government relations & lobbying
Legislative & political monitoring
Opinion leader cultivation, coalitions
Stakeholder management programs
Branding & positioning
Communication measurement, evaluation, analysis
Corporate social responsibility (CSR)
Public awareness campaigns
Website development & services