Rountree Group Integrated Communications
Rountree Group is a results-oriented, multifaceted agency. Our aim is to achieve clients’ business goals with fresh, creative approaches to corporate image-building, PR and marketing communications. Clients count on us to deliver what we promise. Our awards and long-term clients are a testament to our ability to deliver high quality, on-time performance.
Effective communication is about more than producing media clips. While publicity is an integral part of what we do, we work from sound research to gain an understanding of your business and industry. Thus armed, we provide knowledge-based strategic counsel to gain visibility, introduce new products and services, develop community ties or manage crisis situations. One element of this is developing messages that resonate with your priority audiences - making connections that close communication gaps between organizations and their target audiences. As “generalists,” we use a variety of resources to provide a customized program that works to get the job done on time, within set budget parameters and while achieving the measurable results you expect.
Our clients know we are guided by one basic business principle: we do what is best for them. A professional, business-like approach to communications management is the guiding force behind our operating philosophy: to provide consistent, quality and proactive work that achieves client goals, is cost-effective and makes the greatest impact. For example, a communications bridge can be a brochure for a target audience, a press release reaching the general public, or a long-lasting campaign—a structure built with a wide variety of methods and materials. It’s our job as communications architects to design the right bridge for you, your business objectives and budget. No two ways about it, we’re listeners first and doers second. Tell us about your business objectives, and we’ll develop and implement a communications program with impact
Don is active in his profession and community - a PRSA/GA Luminary Star and Georgia Southern University Communication Department’s Distinguished Alumni. a PRSA/GA assembly delegate and involved with several Christian ministries. Previously, he served on the PRSA IPREX national membership committee and on business and local leadership boards. As President, he manages the framework for business objectives and is involved with integrated programs across multiple platforms.
Lisa is a senior-level professional with more than 20 years of experience. She specializes in strategy development, media relations and program implementation. Her experience includes working in agencies, marketing for a major national non-profit organization, and five years as a newspaper reporter and editor. She is a former Public Relations Society of America Georgia chapter board of directors member and has a bachelor’s degree in journalism from Indiana University.
Membership bodies (eg industry associations)
BUSINESS & PROFESSIONAL SERVICES
New product launches
FOOD & DRINK
Food service (B2B)
Healthcare services ( hospitals, medical centers)
Social (see also PRACTICE SKILLS)
NOT FOR PROFIT
Building & construction
Large scale (supermarket, shopping center, mall)
Call center, CRM
Hospitality (eg hotels)
DIGITAL & SOCIAL MEDIA
FINANCIAL / INVESTOR RELATIONS
Branding & positioning